The Beauty of Big Trees: Sequoia and Kings Canyon National Parks

The Beauty of Big Trees: Sequoia and Kings Canyon National Parks

I was really pushing it by heading toward Sequoia and Kings Canyon National Parks in late July. Not only was it a busy time of year for the parks, but it was hot. Too hot. So hot that I only stayed for a few days and eventually headed toward the California coast.

But what I saw in Sequoia and Kings Canyon National Parks were mesmerizing, large trees and a park administration working very hard to re-preserve (I’ll explain that later) a region that was nearly destroyed by its own popularity. I was impressed and so glad I went.

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Peak Season in Yosemite National Park

Peak Season in Yosemite National Park

Yosemite National Park is certainly one of the crown jewels of the National Park system. It was also my first experience with the high-season rush of crowds at a national park, which has me thinking about how people interact with our protected spaces.

Yosemite is in California’s Sierra Nevada mountains, on the eastern side of the state. Within the 1,200 square miles, you’ll find the Mariposa Grove of Giant Sequoias, Hetch Hetchy, Glacier Point, Half Dome, the Tunnel View, and many beautiful waterfalls.

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Getting the most out of Wanderlust Festivals

Getting the most out of Wanderlust Festivals

I recently attended two Wanderlust Festivals – in Aspen-Snowmass, Colorado and Squaw Valley (Lake Tahoe), California. They were wonderful experiences, full of yoga, music, food, fun, and new friends.

After my first Wanderlust in Aspen-Snowmass, though, I didn’t feel like I’d taken advantage of the whole experience so I changed my strategy a little bit at Lake Tahoe. If you only have the time or money to attend one Wanderlust, I offer these tips to help you get the most out of the experience.

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Finding a Coffee Oasis off the Loneliest Road in America

Finding a Coffee Oasis off the Loneliest Road in America

Five long miles off The Loneliest Road in America, US Route 50, in Baker, Nevada, population 68, stands a tiny little coffee cart open six days a week from 6:00 am to 3:00 pm. As I sit down to talk with the owner, Rachel Gale, she waves to every local car that drives by and greets her customers by name. It’s clear that The Magic Bean Coffee Cart is filling more than one need in this small community.

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How to Build an E-News Editorial Calendar

How to Build an E-News Editorial Calendar

Most non-profits and small businesses know they need to send out regular e-newsletters, but for many it can be a daunting and overwhelming task. If you’re not running an e-news program already, it might seem like a huge new responsibility. If you already have an e-newsletter, it might seem like a drag on your week or month.

I understand the limitations non-profits and small businesses have, like finite staff and resources, but e-newsletters are the #1 way to reach out to your fans, even above social media. To clarify: storefronts and websites are the #1 and #2 ways to be found, but e-newsletters are the #1 way to reach out to your core audience, and social media is the #2 way to reach out to your core audience, given that social messages can easily be buried in the News Feed of time. If someone gives you their e-mail address, they’re inviting a conversation and indicating some level of commitment to your cause.

So how do you reach out to these folks without diverting too much time from your other work? And how do you prevent it from becoming a drudge?

The answer is: utilize an editorial calendar.

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Case Study: A Website Redesign for the IMPACT Conference

Case Study: A Website Redesign for the IMPACT Conference

I’ve been told I could/should be a professional organizer. So when the Board Chair for the IMPACT Conference came to me wanting a website redesign, for a website with nearly 100 pages, it became a fun marriage between my organizing and WordPress skills. By the end of the process, we went live with 20 pages and a look that better expressed the youthful activism of the national conference.

Here are the details of how that happened.

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