“Michelle was wonderful! She was able to peak through our Google Ads set up and find the mistake or errors that were made with ease. Incredibly knowledgeable and helpful!”
Lillian Baron
Director of Development
Special Needs Support Center
Learn more about Power Hours, as well as Google Ad Grant and Microsoft Ads for Social Impact advertising.
“Michelle has become my most trusted go-to resource for digital advertising strategy and support. She has both a deep knowledge of various advertising platforms (Meta, Google Ads, Microsoft, etc.) as well as a high level of experience working to meet nonprofit goals. Michelle is quick to understand the various needs and priorities of our national organization and implements campaigns efficiently and effectively. She goes above and beyond to execute campaign experiments and ideas while offering key insights and recommendations along the way.
“Over two separate family leave periods, Michelle has put me at ease leaving her to implement our paid media campaigns for volunteer recruitment, AmeriCorps recruitment, and fundraising. Each time, I’ve returned to detailed assessments of results, recommendations for future campaigns, and expansion/optimization of key campaigns.
“I highly recommend Michelle to any marketer in the nonprofit or education sectors looking for support with advertising initiatives.”
Sarah Balcazar
National Director of Marketing
Reading Partners
Learn more about social advertising, as well as Google Ad Grant and Microsoft Ads for Social Impact advertising.
“Michelle solved a nearly year long problem with an inherited Google Ad account. I’m forever grateful how she not only tackled the issues, but she was so organized. It made the process so smooth for our team and she explained each step so thoroughly. She is exactly what we needed… Our account was not properly tracking the analytics and Michelle is wizard with that.”
Laura Paolillo
Northern Ocean Habitat for Humanity
Learn more about Google Ad Grant and Microsoft Ads for Social Impact management support.
“Working with Michelle Barber has been an amazing experience, and her contributions have been pivotal to our successes in several complex projects. Michelle’s expertise and dedication in managing the Google Ad Grant and Microsoft Ads for Social Impact have significantly amplified our reach and impact. Her strategic insights and meticulous attention to detail have ensured that our ad campaigns consistently perform at their peak, navigating the intricate matching rules of the Microsoft Ad Grant with ease.
“One of Michelle’s standout achievements has been the seamless transition to GA4. Her deep understanding of analytics and her proactive approach have been invaluable, ensuring that our data remains accurate and actionable through the transition. Michelle’s technical ability was also on full display during the completion of our website redesign. When we faced critical challenges, she stepped in at just the right moment, demonstrating not only her skill but also her remarkable ability to remain composed under pressure.
“Our WooCommerce store has also greatly benefited from Michelle’s hands-on assistance. Her knowledge of e-commerce platforms and her problem-solving abilities have streamlined our operations and enhanced our online retail capabilities. Moreover, her relentless perseverance in managing the numerous rounds of domain and website transfers has been truly commendable. Each transfer, fraught with its unique challenges, was navigated with Michelle’s expertise, ensuring that our digital presence remained stable and secure.
“Michelle’s commitment and exceptional skills have been instrumental in the successful execution of our projects. Her ability to handle complexity with grace and her relentless pursuit of excellence make her an invaluable asset to any team. I wholeheartedly recommend Michelle to anyone seeking a top-tier professional in the digital marketing and web management space.”
Jaime Purinton
Communications Manager
Anza-Borrego Foundation
Learn more about Google Ad Grant and Microsoft Ads for Social Impact management and website and Google Analytics (GA4) support.
