recommendations | Page 3 | Michelle Barber

Recommendation from Don Robertson, Vice President Student Affairs at Murray State University

Posted by Michelle Barber On July 16, 2017 May 17, 2024 Filed under Marketing

“Outstanding leadership, planning, management and communication skills
“Supervised and supported 100+students and 3 student groups
“Grew Safe Zone Project to 350 employees
“Developed alumni outreach and fundraising plan, growing the friend list from 107 to 500+
“Outstanding programming skills”

Don Robertson

Vice President Student Affairs

Murray State University

Learn more about my interim work with universities.

Recommendation from Laura Megivern, Board of Directors, IMPACT Conference

Posted by Michelle Barber On September 18, 2016 May 17, 2024 Filed under Marketing

“Michelle completed a full website redesign for us at the IMPACT Conference. She was great to work with – flexible, prompt, and really took the time to understand our unique needs, organizational history, and capacity in order to find sustainable solutions for us. I highly recommend Michelle for organizations looking for marketing and design work!”

Laura Megivern

President, Board of Directors

IMPACT Conference

Learn more about the website work I do with nonprofits.

Recommendation from John Sayles, CEO at Vermont Foodbank

Posted by Michelle Barber On March 18, 2016 May 17, 2024 Filed under Marketing

“Michelle was a fabulous contributor to the Vermont Foodbank. She came aboard in a newly-created position of digital media specialist where the tasks and goals were co-created with her team. Michelle was able to quickly learn our mission and culture, and help the Foodbank reflect that in the digital world. She created a vibrant digital presence that interacts with our supporters in a way that is nurturing, mission-oriented and always respectful. She truly brought this organization to a new level in the digital world, and created the base for the organization to continue on a path as a nonprofit innovator in the digital space.

“A short story: I took Michelle with me to a talk by a digital marketing consultant who presented on ways to maximize the value of a website. It was very exciting! The next day Michelle was implementing the tools she learned about and making changes to our website. What resulted was a new way of continual testing and improvement that results in more conversions of website hits to donations. Continuous improvement seems to be in her DNA.

“Michelle is smart, mission-driven, inquisitive and innovative. She is driven and self-motivated. I recommend her highly based on my experience working directly with her, and seeing the results of her work for the Vermont Foodbank.”

John Sayles

CEO

Vermont Foodbank

Learn more about the marketing I do for nonprofits and universities.

Recommendation from Chris Meehan, Chief Community Impact Officer at Vermont Foodbank

Posted by Michelle Barber On January 19, 2016 May 17, 2024 Filed under Marketing

“Over the past three years, I’ve had the pleasure of working with Michelle in her role as digital media specialist for the Vermont Foodbank. From the beginning, Michelle took a keen interest in going above and beyond her official job duties to offer her experience and expertise to the Foodbank’s network of 225 food shelves and meal sites. The majority of food shelves and meal sites are run by volunteers and do not have the capacity to enter into the social media realm. Michelle helped to build their capacity by creating a series of classes that were offered in person and online. This made all the difference for many of these small mission driven organizations. She was always interested in improving the classes offered; each year, she sought feedback and made adjustments to ensure that she was providing the best service possible. I would highly recommend Michelle.”

Chris Meehan

Chief Community Impact Officer

Vermont Foodbank

Learn more about the marketing I do for nonprofits and universities.

Recommendation from Jessica Cox, Director of Harpoon Helps at Harpoon Brewery

Posted by Michelle Barber On January 7, 2016 May 17, 2024 Filed under Marketing

“I got the opportunity to work with Michelle for a couple of years specifically promoting the Harpoon Point to Point, presented by National Life group, which is the Vermont Foodbank’s largest fundraiser. Michelle took ahold of our digital promotion, specifically with Google Adwords and really drove exposure for us. Her attention to detail, creativity in making sure we were maximizing every dollar we spent, on top of trying to get conversions (registered riders) was top-notch. She was thoughtful to give the team reports on how things were going on the back-end, which I admittedly didn’t always understand due to my lack of knowledge on digital analytics, but had full trust that every decision Michelle made was a good one. We were a bit behind on some of the social media opportunities available to us, and she has a kind, patient demeanor and was careful to suggest changes and push where needed to take on new opportunities. She’s analytical, thorough, competitive and forward thinking in her approach and was a real asset to our team and our event.”

Jessica Cox

Director of Harpoon Helps & Sponsorships (2005-Present)

Harpoon Brewery

Learn more about the marketing I do for nonprofits and universities.

Recommendation from Keri Brown, Owner of Keri’s Kures

Posted by Michelle Barber On December 7, 2015 May 17, 2024 Filed under Marketing

“Michelle has been an invaluable asset to Keri’s Kures as we’ve grown over the last three years. She is always on the cutting edge of marketing research and technology, and is able to provide the information in plain language and actionable steps. Most importantly for my business, Michelle is able to push me to make moves that may feel risky or out of my comfort zone, but that always pay off when I follow through. I am always recommending Michelle’s expertise to other small business owners I meet.”

Keri Brown

Owner and Custom Tea Curator

Keri’s Kures

Learn more about the freelance marketing services I offer.