Keeping Viewers Longer – Adding Cards to YouTube Videos

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Keeping Viewers Longer – Adding Cards to YouTube Videos

YouTube offers a nice option to overlay text, videos, or polls on your own videos. A card, which used to be called a Call to Action overlay, can be added to any video with the click of a button and a few options for customization.

For example, if your non-profit or business wants to add a poll, that’s an option. Or if you want to direct people to your best video or your website, the Card is a great way to add a layer of interactivity to the video.

Here’s a brief tutorial on adding cards to YouTube videos, after which I’ll describe when your non-profit or small business should insert the Card in the video to keep viewers on the video for longer:

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Hoodoos and Hiking in Bryce Canyon National Park

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Hoodoos and Hiking in Bryce Canyon National Park

Bryce Canyon National Park is known for its hoodoos, those orange spires reaching up from the desert floor like spikes in an ancient god’s torture bed. Despite the well-recognized landforms, Bryce Canyon receives far fewer visitors than nearby Zion and Grand Canyon National Parks, so it’s worth visiting to avoid the crowds of summer.

Bryce Canyon is in southwestern Utah, an hour and 20 minutes northeast of Zion National Park, four hours and twenty minutes north of the Grand Canyon, and two hours and ten minutes southwest of Capitol Reef National Park, all worth the visit if you can spare the time. The nearest cities are Las Vegas, NV, nearly four hours to the southeast of BCNP, or Salt Lake City, UT, which is the same distance, to the north.

While visiting Bryce Canyon for five days this month, I was amazed at the formations our earth can take. Keep reading →

Zion National Park: A Mystical, Challenging Environment

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Zion National Park: A Mystical, Challenging Environment

Zion National Park is a place that inspires religion, with its cathedral-like mountains and the restrained garden-like feel in its valleys. I wasn’t necessarily inspired to the local religions of Utah, but I could feel how this unique national park made me want to strive for something bigger, loftier, higher. For five days, I chose the park as my idol, worthy as it is.

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Batch Cafe & Bar: The One Place You Have to Visit in Tucson

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Batch Cafe & Bar: The One Place You Have to Visit in Tucson

I recently visited Tucson, but I basically hunkered down and used the city for a work retreat. I worked on client projects, blogged and made progress on my own creative stuff. Still, the one thing I won’t neglect in any city is the coffee scene. I visited nearly ten coffee shops in my 11 days in Tucson and yet one stood out. Batch Cafe & Bar actually stood head and shoulders above the rest.

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